Browsing The marketing Category

“Sent from my iPhone”

Have you ever received an email and debated on whether or not it was canned or something that the sender wrote specifically for you? When you receive a newsletter, or something that looks like a “drip campaign” it is easy to discard or skip over.  However, if someone took the time to… Continue reading

The NEW way to experience properties – Just “SWIPE”

Have you ever worked with a home buyer who was early in their buying process and/or really did not have a good understanding of what they were actually looking for in a home?  Would it help you to give these consumers a better way to easily and quickly find… Continue reading

Creating Your Business Card on the Web

Having a personal website as a real estate professional is like having a business card on the web. The personal website is a perfect extension of the traditional paper business card, as it allows to dive deeper into professional details and provides enough space for all our… Continue reading

4 Similarities of Highly Rated Online Lead Responses

You might remember that we conducted a little survey at the end of 2013 asking you about your business, leads, and lead responses. I have been digging through the data and noticed some really interesting commonalities between some of the most highly ranked responses. It was also just as… Continue reading

Brand Based Link Building For Real Estate

As the search engines continue to favor the national real estate portals in the results pages, agents and brokers must continue to be innovative in their link building efforts and other SEO opportunities to stay competitive… Continue reading