Why Twitter matters to Realtors. Most think it doesnt BTW!
So you can’t seem to get anyone to follow you huh?
Plenty of “friends” on Facebook at this point but RT and @ or # confuse you more than make you want to learn? Don’t worry many Realtors feel the exact same way. Seems like you need to be Ashton Kutcher or Perez Hilton to grow a following. Don’t fret. Tech Savvy Agent is going to ask that you look at Twitter a bit differently as a realtor, your not a celebrity and that’s okay Buddy King.
First, you will never have a million followers and that is perfectly okay. Really just looking for people in your local market anyway so be realistic with your popularity going in. So many agents complain that “i signed up for Twitter or Facebook or LinkedIn and i didnt get anything from it”. Well to get out you must put in so time block 30 minutes a day or so to learning and maintaining your presence. Bet you spend more time than that on some days just checking out the MLS.
Second, we are going to argue that if you never got one person to follow you that would be okay. Let’s say you are following someone like Tom Ferry/Howard Brinton or maybe also a group like Tech Savvy Agent(Tech Savvy Agent Twitter Page)and your only reason to log in a few times a week becomes to learn not to market yourself. Wouldn’t that be worth free? Instead of spending hours cruising the web looking for new ideas to grow your business read ours. Need articles to share with your own sphere of influence or potential buyers and sellers? Those will just be waiting for you every time you log into Twitter and they have already been proven to be popular and relevant. If they weren’t we wouldn’t have posted them! Just a few thoughts from Tech Savvy Agent. Would love to hear yours as well!